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Artist Branding 101
Welcome - Week 1
Intro to Building Your Brand (5:25)
Week 1 - Lesson 1 - Vision, Values, Strengths (25:28)
Week 1 - Lesson 2 - Build Your Brand (29:02)
Week 2 - Branding & Identity
Intro to Week 2 (12:20)
Week 2 - Lesson 1 - Creating your Mood Board (47:39)
Week 2 - Lesson 2 - Discovery & Connection (21:51)
**BONUS - Brand Assets
Week 3 - Target Audience, Finding Your Fans!
Intro to Week 3 (3:15)
Week 3 - Lesson 1 - Target Market (25:47)
Week 3 - Lesson 2 - Colleague Analysis (9:14)
Week 3 - Lesson 3 - Pulling It All Together (4:22)
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Week 3 - Lesson 1 - Target Market
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